Cubbo Engage
8 min
/
16 Oct

Wizybot pricing and AI costs

Wizybot’s pricing combines a monthly fee with usage charges. The published Basic plan costs US$149.99 per month, includes 2,750 AI messages and 5,000 AI comments, and charges overages for each category separately.

For an online store, the question is how much it will ultimately pay when AI handles inquiries about products, orders, carts, and promotions. A conversation may require several responses, so counting customers or chats is not enough to estimate the bill.

Here you will find what each option includes, how to calculate overages, which WhatsApp costs to review, and how to compare the investment with the sales and tickets your operation manages to resolve.

How much Wizybot costs: plans and rates

The official pricing page presents the Basic plan and a Custom option for operations with higher usage. This is the published structure of the Basic plan:

Item Included in the Basic plan Overage rate
Monthly fee US$149.99 —
AI messages 2,750 US$0.07 per additional message
AI comments 5,000 US$0.05 per additional comment
Users and human customer service Unlimited according to the plan No per-seat fee advertised for this option

Messages and comments have independent counters. Having unused comments does not mean you can convert them into additional AI messages.

The official Shopify listing also shows a free option with 30 AI messages, 30 comment responses, and partial access, as well as a Custom plan advertised at US400permonth.Wizybot’swebsitedirectsuserstosalesforaquoteonthatlastplan.Therefore,US400 should not be interpreted as a universal rate with a defined volume for every store.

Basic

The Basic plan brings together multichannel customer service, AI features, and work by human customer service representatives. Its monthly fee remains unchanged while usage stays within the included allowances; once those allowances are exceeded, the corresponding usage charges are added.

It may appeal to a store that needs to organize several inboxes and add people to the team without paying a fee for each user. Even so, team size does not predict AI spending: that depends on how many automated responses the operation generates.

Custom

Wizybot offers discounted pricing for a higher volume of interactions, along with custom integrations and VIP support.

To compare it with Basic, request the monthly fee, included quantities, and overage rates. Also confirm whether the discount applies to messages, comments, or both, and whether there is a contracted minimum usage level.

A higher-priced quote may be worthwhile if it covers enough usage. One with a lower initial price may end up costing more once overages are added.

Free

The free Shopify option allows an initial exploration, but its 30 messages and 30 comments do not constitute a complete trial of an operation with steady demand.

Use it to review the interface, prepare information, and observe some responses. To estimate the cost of a functioning store, you need a sample of conversations that includes sales, order follow-up, and cases requiring human intervention.

What the Basic plan includes

The published offering includes unlimited support agents, human chats, and human tickets; WhatsApp campaigns and automations; AI workflows and funnels; customer service through WhatsApp, Instagram, Facebook, and email; and AI responses to social media comments.

Wizybot also advertises support from a KAM—a person assigned to the account—and free implementation.

The benefit of bringing these features together depends on your store’s problem. If conversations are spread across several channels, a shared inbox can make assignment and follow-up easier. If the main bottleneck is repetitive questions, the decisive factor will be whether the AI answers correctly using your business information.

Before activating automations, define what the agent can resolve and when a person should intervene. A return request outside the policy requires different treatment from a question about availability.

Channels and integrations

Wizybot presents connections with platforms such as Shopify, VTEX, WooCommerce, and Tiendanube. Confirm what data it can access and which actions it can execute through your store’s specific integration.

Connecting the catalog, checking an order, and modifying it are different capabilities. Request a demonstration of the case you need: availability of a variant, shipment tracking, or handling a post-purchase request.

Also verify which channels are included in the contracted configuration. The general availability of an integration does not guarantee that all its features are included in every proposal.

How AI messages are charged

Wizybot defines an AI message as a response that artificial intelligence sends to the customer. According to its explanation, initial messages, messages from customer service representatives, and outbound messages are not included in that counter.

The important distinction is between an AI message and a conversation. One customer can generate several responses within the same chat.

Imagine someone asks about a size, requests a recommendation, and then asks about shipping. If the AI responds three times and each response corresponds to one billable unit, that conversation consumes three messages.

Under that assumption, 900 conversations with three AI responses each would represent 2,700 messages. Another 900 conversations with five responses each would represent 4,500. The number of customers assisted would be the same, but usage would differ.

For budgeting, use two figures: how many conversations the AI handles and how many responses it generates, on average, within each one. Also confirm how the platform records responses split across multiple messages, retries, and internal tests.

💡 #CubboTip: review samples of sales chats, order follow-up, and returns separately. Their length and number of responses can differ significantly; a single average can hide the type of inquiry that consumes the most.

What happens with campaign messages

An outbound message excluded from the AI response counter may have other costs, such as delivery of a WhatsApp template.

Also, when the recipient replies and the AI continues the conversation, the agent’s responses may increase usage. A campaign therefore has two stages worth budgeting for: sending messages and handling the subsequent conversation.

That distinction helps you evaluate digital marketing for ecommerce with clear objectives: generating useful conversations, converting them into purchases, and understanding the cost of handling them.

How AI comments are charged

Basic includes 5,000 AI comments. Additional comments cost US$0.05 each and are calculated separately from messages.

If you consume 6,500 billable comments, there are 1,500 overages. Their cost is US$75. If messages remain within their allowance, the subscription-and-comments subtotal would be US$224.99.

To estimate this category, review how many responses the AI actually generates. The total number of comments received on a post does not necessarily equal the number of billed comments.

A launch, collaboration, or highly engaging post can change usage. Ask which posts the agent will handle, how duplicate responses are treated, and which controls exist to moderate its activity.

Also define when to respond publicly and when to move the case to a private conversation. A question about ingredients may help other shoppers; a request containing order details requires different treatment.

The trust you build on social media matters as much as speed. BigCommerce’s explanation of the role of reviews in ecommerce shows why other shoppers’ experiences help people evaluate a store. Automated responses should support that trust with accurate information and useful follow-up.

How to calculate your monthly Wizybot cost

For Basic, separate the monthly fee and the two types of overage:

Subtotal = US149.99+additionalmessages×US0.07 + additional comments × US$0.05.

Additional messages are those exceeding 2,750; additional comments are those exceeding 5,000. When you do not exceed an allowance, its overage is zero.

These scenarios use Basic’s standard rates, without temporary benefits or custom discounts:

AI messages AI comments Message overage cost Comment overage cost Estimated subtotal
2,500 4,000 US$0 US$0 US$149.99
4,000 5,000 US$87.50 US$0 US$237.49
4,000 6,500 US$87.50 US$75.00 US$312.49
6,000 8,000 US$227.50 US$150.00 US$527.49
8,000 5,000 US$367.50 US$0 US$517.49

These subtotals do not include WhatsApp messaging, taxes, or other services that may apply to the agreement.

After exceeding the allowance, growth is linear: every 1,000 additional messages adds US70,andevery1,000additionalcommentsaddsUS50. Before the limit, usage is covered by the monthly fee.

Budget for normal months and demand peaks

Prepare a typical scenario and a high-demand scenario. Use each period’s chat volume, responses per conversation, and social media interactions.

A store may spend more because a promotion increases product questions, but also because a problem generates order follow-up inquiries. Both scenarios increase customer service activity; only one necessarily comes with more sales.

Preparing for Hot Sale should include response capacity and a customer service budget, as well as inventory and advertising.

💡 #CubboHack: estimate each campaign using its planned messages, expected reply rate, and AI responses per chat. Then add social media comments. This allows you to review the cost before launching a promotion.

WhatsApp costs are calculated separately

Wizybot’s charge for an AI response and the charge for delivering a WhatsApp message are separate items.

The official WhatsApp Business Platform rates depend on factors such as the market and message category. Some messages are free, including service messages within the 24-hour customer service window and certain utility messages sent within that window.

Therefore, it is also incorrect to assume that every WhatsApp message generates an additional fee. You must identify the types of messages you send and under which conditions.

For your budget, confirm:

  • Who bills for messaging: Meta, the provider, or another intermediary.
  • Whether the proposal includes that usage or charges it separately.
  • Which categories your templates will use and which markets they will be sent to.
  • Whether provider surcharges exist and how they are reported.

Unlimited campaigns on the platform do not mean free message delivery. Creating ten campaigns may be included; delivering their messages and handling replies requires its own estimate.

The same distinction should apply when comparing any WhatsApp sales or support tool.

Cubbo Engage: sales and customer service with your store’s context

If you are reviewing Wizybot’s pricing because WhatsApp is where product questions, carts, and order follow-up are concentrated, it is worth evaluating how much of that work can be resolved and how its outcome is measured.

Cubbo Engage is an AI agent for sales and customer service through WhatsApp, with campaigns, automations, and support connected to the ecommerce operation. It is aimed at D2C brands that need to assist shoppers and follow up before and after the purchase.

It makes sense to consider it when your team spends hours on repetitive inquiries, messages remain unanswered outside business hours, or campaigns generate interest that nobody has time to turn into a useful conversation.

Before the purchase: answering questions and helping shoppers choose

The agent uses the store’s available information to advise shoppers about products, recommend options, and share the purchase link in the brand’s tone.

In a beauty store, for example, someone may ask what a kit includes and how to use it. In clothing, they may ask about a variant or request a recommendation. Response quality depends on the catalog, policies, and connected data.

These conversations help identify questions that hold up the decision. If an objection recurs, you can use it to improve the product page and your techniques for increasing the conversion rate.

Incomplete carts and pending payments: continuing the follow-up

Engage allows you to configure follow-ups for carts and pending payments using triggers, conditions, and wait times. When the customer replies, the agent can continue assisting them in the same thread.

A workflow can start with an incomplete cart, wait for the defined period, and send a reminder. Before scheduling another contact, it is advisable to check whether the purchase has already been completed and stop the corresponding follow-up.

Recovery should address the reason for abandonment. If the problem concerns shipping, trust, or payment, immediately offering a discount may leave the objection unresolved. Reviewing the common causes of cart abandonment helps determine which question to answer.

Shopify also explains strategies for reducing abandoned carts. Automation works better when it supports a clear purchasing experience.

After the purchase: support and repeat purchases

Engage combines assistance with post-purchase inquiries and follow-ups for repeat purchases and reactivation. Access to order status and available actions depend on each store’s integrations.

For example, a tracking inquiry needs order data; an exception to the return policy requires human judgment. Your team can intervene and consult the history when the case requires it.

Repeat purchases require segmentation and appropriate timing. A supplement brand can configure a follow-up according to the estimated consumption cycle, subject to its contact rules. That work connects the conversation with customer loyalty.

Tags, memory, and attribution

Smart tags allow signals from the conversation to be classified according to your brand’s criteria. You can identify interests and reasons for contact to create segments or trigger follow-ups.

Memory helps continue customer service using the available context when the customer returns. Attribution allows you to view sales coming from campaigns, recovered carts, and inbound conversations, avoiding double counting across those channels.

This makes results easier to analyze. An attributed sale still requires careful interpretation: it does not, by itself, prove that the entire sale is incremental or that it has the same margin as another.

In a demo, review a product chat, an incomplete cart, and a support case from your store. Check what the agent consults, how it responds, and when a person intervenes.

How to compare the investment

Cubbo Engage’s proposal depends on conversation volume and the messages you need to send. Request the included quantities, overages, and treatment of messaging costs so you can compare them with your Wizybot scenario.

You can use Engage without purchasing Cubbo Fulfillment. Catalog, order, and follow-up connections are reviewed according to your platform and the available integrations.

Compare both budgets using the same period and cases. Observe the total cost, response quality, resolved tickets, and attributed purchases, as well as message volume.

What determines whether the price is worthwhile

An AI message is a unit of usage. Its value depends on what it manages to resolve.

A correct response may save a human intervention or help complete a purchase. A response that repeats information, leaves a question unanswered, or prompts another contact consumes resources without closing the case.

To evaluate any platform, measure results alongside cost:

  • Support: tickets resolved without intervention, reopened cases, and human time spent.
  • Sales: attributed purchases, margin, and discounts used.
  • Experience: accuracy, escalation, and customer satisfaction.
  • Operation: AI usage by inquiry type and behavior during peak-demand hours.

Customer service indicators allow you to observe whether automation reduces work or simply shifts inquiries to another time.

Calculate margin, not just sales

Suppose the platform subtotal is US312.49andeachadditionalorderprovidesUS20 in contribution after variable costs and discounts. Covering that subtotal would require approximately 16 additional orders.

This is a calculation example, not a forecast of results. If there are other costs, you must add them; if the orders would have occurred anyway, you cannot count them as an incremental benefit.

In support, measure the time actually freed up and how it is used. It may allow the team to handle exceptions or absorb more demand, even if it does not immediately translate into reduced payroll costs.

For repeat purchases, observe the customer retention rate over a period appropriate to the product. A one-off campaign does not describe the entire relationship with the shopper.

💡 #CubboTip: compare periods with similar promotions and volumes. Record what changed in advertising, discounts, and demand so you do not automatically attribute every improvement to AI.

Guarantee, implementation, and minimum commitment

Wizybot advertises free implementation, no minimum commitment, and a money-back guarantee if the tool does not pay for itself during the first month. It also advertises unlimited AI messages during that first month.

It is advisable to clarify how that offer applies before using it for budgeting. Ask when the period begins, which charges the refund covers, and how the return is determined. Also confirm whether the benefit includes comments or WhatsApp messaging; the mention of unlimited messages does not justify assuming that it does.

Technical implementation is one part of getting started. You also need to review the catalog, policies, responses, and escalation rules. Having the application connected does not mean all those elements are ready.

If you decide to cancel, verify the end of the billing cycle and outstanding usage charges. Having no minimum commitment does not eliminate charges already incurred.

When to request the Custom plan

Request a proposal when overages recur, you have high social media activity, or you need integrations that change the scope of the work.

The comparison must start with your usage. With 6,000 messages and 8,000 comments, Basic totals US527.49beforeothercosts.AUS400 proposal would be cheaper for that scenario only if it covers that usage or its overages keep the total below Basic.

Also review how it performs during months with lower demand. A large package may save money during a peak and provide more capacity than needed afterward.

Ask about usage alerts, configurable limits, and reports. Knowing how much you have spent during the cycle allows you to adjust the operation before receiving the bill.

When Wizybot may fit your store

The model may fit if you need to centralize channels, maintain human customer service with several users, and automate some conversations. Its appeal depends on how much you use those features and how usage is distributed.

Review the budget more carefully when the AI handles long chats, posts generate many comments, or campaigns concentrate demand that is difficult to anticipate.

If you receive few inquiries, first analyze the problem you are trying to solve. Resources about why an ecommerce store is not selling help distinguish problems involving traffic, the offer, trust, and conversion. Automated customer service should address a specific bottleneck.

What to review before purchasing

Bring a sample of conversations and these questions to the proposal discussion:

  1. What counts as a billable message or comment?
  2. Exactly what volume does the contracted option include?
  3. How are overages, tests, and retries reported?
  4. Which channels and actions does my integration cover?
  5. What limits apply to automations and campaigns?
  6. How is WhatsApp charged, and who bills for it?
  7. Which quantities and rates does the Custom plan include?
  8. What conditions apply to the guarantee and first month?
  9. How can a person intervene and consult the history?
  10. Which reports allow resolution, sales, and usage to be evaluated?

The pricing page describes unlimited automations, but one of its FAQ answers uses the word “limited.” Request clarification on that point for your agreement.

Test common cases and exceptions: an out-of-stock variant, a shipping question, a pending payment, and a return outside the policy. Observe accuracy and case resolution, rather than speed alone.

The list price is the starting point

Wizybot’s Basic plan starts at US$149.99 and includes two usage allowances. Your budget depends on AI responses, additional comments, and other applicable charges.

Calculate a typical month and a high-demand month. Then compare how much it costs to resolve your inquiries and support purchases with the quality your brand needs.

If you want to evaluate Cubbo Engage for your sales conversations, carts, and support, speak with a specialist. Bring chat examples and your monthly volume to review what the agent can handle, which integrations you need, and how the proposal is structured.

Frequently Asked Questions (FAQs)  

How much does Wizybot cost per month?

The published Basic plan costs US149.99andincludes2,750AImessagesand5,000comments.OveragescostUS0.07 and US$0.05, respectively. Other applicable charges are calculated separately.

Does it have a free option?

Its Shopify listing shows an option with 30 AI messages, 30 comment responses, and partial access. It is useful for exploring; its volume is small for measuring a complete operation.

Does one AI message equal one conversation?

No. A conversation can generate several AI responses. To estimate usage, count billable responses and confirm the platform’s definition.

How much would I pay with 4,000 AI messages?

The 1,250 messages above the allowance cost US87.50.Addedtothemonthlyfee,theytotalUS237.49, provided comments remain within the limit and no other charges are included.

Do messages and comments share the same allowance?

No. They have separate included quantities and overages. You can exceed one category’s limit while still having capacity available in the other.

Are human chats charged as AI responses?

Wizybot excludes messages from customer service representatives from that counter and advertises unlimited users, human chats, and human tickets in Basic.

Are WhatsApp campaigns free?

Campaign creation is included according to the plan. Message delivery may generate WhatsApp charges, and subsequent agent responses may consume AI messages. Confirm how both items are billed.

How much does the Custom plan cost?

Shopify shows US$400 per month, while Wizybot’s website directs users to a quotation. Request a proposal specifying volume, rates, and conditions before using that figure in your budget.

Does Wizybot offer a guarantee?

It advertises a refund if the tool does not pay for itself in the first month, and unlimited AI messages during that period. Request the full terms and confirm which charges those benefits cover.

Do I need Cubbo Fulfillment to use Engage?

No. Engage can be used with your current operation. Its proposal depends on conversation and message volume; the scope of actions involving orders is reviewed according to the available integrations.

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