More efficient logistics operation to accompany the growth of Ualá after optimizing your infrastructure with Cubbo

About the company

Ualá is a fintech that offers digital financial services, including accounts, cards and payment solutions, with a strong presence in Latin America and a focus on financial accessibility.

Industry

Fintech

Company size

+1000

Offices

Argentina (Buenos Aires) + presencia en LATAM

Services provided
WMS SaaS
Importer & Merchant of Record
Fulfillment
Challenge

Ualá's growth implied a significant increase in the distribution of physical cards and other shipments associated with user activation. Managing this volume efficiently was key to guaranteeing a good experience from the first contact.

The lack of a unified logistics infrastructure made it difficult to maintain shipment traceability and optimize delivery times in different markets.

Solution

Cubbo implemented a centralized logistics operation that improved shipping management and card distribution.

This provided greater visibility on each shipment, optimizing delivery times and facilitating more consistent execution in the different countries where Ualá operates.

Results
  • Improvement in card delivery times
  • Greater traceability in shipments
  • Reduction of incidents in distribution
  • Operation ready to scale in new markets

Logistics as part of the user experience

In a fintech like Ualá, the delivery of the card is one of the first points of physical contact with the user. The speed and reliability of this process directly impacts the perception of the service.

Optimizing this stage allowed us to offer a more consistent experience from the beginning.

Manage volume with consistency

The growth in the number of users increased operational complexity. Each new activation involved a shipment that had to be managed efficiently.

A more structured operation allowed this volume to be absorbed without generating friction.

Visibility to improve execution

Having control over the status of each shipment was key to reducing incidents and improving operational management.

Real-time traceability made it possible to anticipate problems and make faster decisions.

Optimize distribution in multiple markets

Operating in different countries means adapting to diverse logistics contexts. Maintaining consistency in this environment requires a solid foundation.

The implementation allowed us to better coordinate distribution and reduce variability between markets.

Reduce friction in user activation

Each delay or incident in delivery can impact user activation and engagement.

Improving times and reliability made it possible to reduce this friction and facilitate a more fluid adoption of the service.

A base prepared for climbing

Beyond operational improvement, Ualá now has an infrastructure capable of supporting its growth.

This allows you to expand into new markets while maintaining control and ensuring a consistent experience.

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