Reverse Logistics

What it is This is the name of the movement of products from the customer back to the point of origin. It includes product return, recycling and reconditioning processes. Fulfillment companies are generally responsible for that process. Its exact scope depends on the product, logistics network, and service level defined by each brand. How it works Within fulfillment, it organizes a specific part of the order journey and helps coordinate people, inventory, and processes with greater precision. How Cubbo applies it Cubbo integrates it into a connected operation to reduce friction, maintain traceability, and prepare orders consistently as demand grows.