Real Guide to Envíame Pricing in Mexico 2026

These are the 10 factors that determine Envíame pricing in Mexico:

1. Model chosen
   
   
2. Price per label by volume
   
   
3. Monthly billing minimums
   
   
4. Transportation cost by carrier
   
   
5. Dimensional weight
   
   
6. Extended and rural zones
   
   
7. Return rate and reattempts
   
   
8. Seasonality and demand variability
   
   
9. Integrations and additional modules
   
   
10. Operational and incident management costs

When you search for Envíame pricing in Mexico, you expect to find a clear rate per shipment. 

The reality is more complex: the final cost depends on the model you choose (Distribution or Connect), monthly billing minimums, monthly volume, dimensional weight, and variable surcharges from each carrier.

For e-commerce companies looking to optimize logistics, understanding Envíame pricing isn't just knowing "the price per label": it's understanding what you're really paying, what hidden costs exist, and when it makes sense to migrate to complete fulfillment instead of just managing shipments.

In this article, we break down exactly how Envíame pricing works in Mexico in 2026, which model suits your volume, what traps to avoid, and why many growing brands are opting for fulfillment solutions that eliminate complexity while reducing total costs.

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The 10 variables that determine Envíame pricing in Mexico

1. Model chosen: Distribution vs Connect

Envíame offers two main models with completely different cost structures:

Distribution:

• You use Envíame's carrier accounts
• Access to preferential rates negotiated by them
• Minimum: 100 monthly shipments
• Cost includes platform + transportation in a single invoice

Connect:

• You use your own carrier accounts
• You pay for platform use
• Published minimum: 10,000 monthly shipments (although the pricing table shows tiers from 1 shipment)
• You pay platform to Envíame + transportation directly to carriers

Critical decision: The model determines your complete cost structure, not just "the price per label".

2. Price per label by volume (Connect model)

In the public Connect Rates pricing for Mexico, price per label varies by shipment range:

Published structure (MXN):

• 1 to 5,000 shipments: 1.7 per label
• 5,001 to 10,000 shipments: 1.64 per label
• 10,001 to 20,000 shipments: 1.6 per label
• More than 20,000: preferential rates (negotiable)

Important: This is only the platform cost, does not include transportation.

3. Monthly billing minimums (Connect model)

The billing minimum is the minimum charge you pay even if you don't reach the calculated volume.

Published minimums (MXN):

• 1 to 5,000 shipments: minimum 8,500 MXN
• 5,001 to 10,000 shipments: minimum 16,400 MXN
• 10,001 to 20,000 shipments: not specified in public table

Real calculation: Platform cost = max(shipments × price_per_label, billing_minimum)

Practical example: If you do 3,000 shipments/month in the 1-5,000 tier:

• Calculation: 3,000 × 1.7 = 5,100 MXN
• Since it's less than 8,500, you pay the minimum: 8,500 MXN
• Real cost per label: 8,500 ÷ 3,000 = 2.83 MXN (not 1.7)

4. Transportation cost (variable by carrier)

The transportation cost depends on:

In Distribution model:

• Envíame's preferential rates with carriers
• Included in final price they invoice you
• Without total breakdown transparency

In Connect model:

• Your direct contracts with carriers
• Separate invoices (Envíame + each carrier)
• Total control but greater complexity

Variables affecting transportation:

• Destination zone (CDMX, metropolitan, north, south, peninsula, rural)
• Dimensional weight vs actual weight
• Service type (express, standard, economy)
• Surcharges (fuel, extended zone, reshipment)

5. Dimensional weight: the hidden multiplier

Just like with direct carriers, dimensional weight can dramatically inflate your costs.

Typical formula in Mexico: DIM Weight (kg) = (length × width × height in cm) ÷ 5,000

Impact example:

• Product: 1 kg of clothing
• Box: 40 × 30 × 25 cm
• DIM weight: (40×30×25) ÷ 5,000 = 6 kg
• You're billed for 6 kg even though it weighs 1 kg actual

Result: Your transportation cost can be 6x higher than expected due to inadequate packaging.

6. Extended and rural zones

Mexico has brutal cost differences depending on destination:

Low-cost zones:

• CDMX and metropolitan area
• Guadalajara, Monterrey
• Main cities

Zones with surcharges:

• Small municipalities
• Rural areas
• Hard-to-access areas
• Yucatan Peninsula (depending on carrier)

Impact: A shipment to an extended zone can cost 2-3x more than one to CDMX, without you noticing in the initial quote.

7. Return rate and reattempts

The real cost isn't just outbound, it includes:

• Returns: especially high in fashion, footwear
• Reattempts: due to incorrect address or absent recipient
• Reshipments: due to address correction

Real cost calculation: Logistics cost = (Outbound + Returns + Reattempts) ÷ Orders delivered

Example:

• 1,000 shipments/month
• 12% return rate (120 returns)
• 5% reattempts (50 additional deliveries)
• Average outbound cost: 80 MXN
• Return cost: 70 MXN
• Reattempt cost: 40 MXN

Real cost = (1,000×80 + 120×70 + 50×40) ÷ 1,000 = 90.4 MXN per order

Not just 80 MXN as you thought.

8. Seasonality and demand variability

Monthly minimums penalize irregularity:

Typical scenario (cosmetics):

• Annual average: 1,800 shipments/month
• Peaks: 4,500 (Buen Fin), 3,500 (Hot Sale)
• Valleys: 900 (February, August)

Impact with 8,500 MXN minimum:

• Valley months: 8,500 ÷ 900 = 9.44 MXN per label
• Peak months: 4,500 × 1.7 = 7,650 MXN = 1.7 per label

Your real cost varies 5.5x between months without anything changing in your operation.

9. Integrations and additional modules

Envíame offers complementary modules that may have additional cost:

Included features (depending on plan):

• Unified tracking
• Incidents panel
• Carrier assignment rules
• Basic notifications

Possible extras:

• Advanced return management
• Custom reports
• Custom API integrations
• Priority support

Note: The Shopify app is "Free" (free installation) but doesn't mean the service is free. You pay for use according to your plan.

10. Incident and operational management costs

The hidden costs rarely considered:

• Your team's time managing incidents
• Customer support for delays
• Reprocessing due to incorrect addresses
• Cancellations and unused labels
• Reconciliation of multiple invoices (in Connect)

Conservative estimate: 2-5 hours weekly of management = 8-20 hours monthly = 16,000-40,000 MXN annually in personnel cost just in logistics management.

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What is Envíame pricing and how each model works

Envíame as a multicourier platform

Envíame is a shipping management platform that centralizes:

• Comparison and quotation with multiple carriers
• Unified label generation
• Consolidated tracking
• Incident management
• Automatic assignment rules

What it's NOT: A 3PL that stores inventory, does picking/packing, or manages complete fulfillment.

Distribution model: simplicity with less control

How it works:

• You use Envíame's corporate accounts with carriers
• They negotiate rates and absorb management with carriers
• They invoice you an "all-inclusive" price per shipment
• Minimum: 100 monthly shipments

Advantages:

• Fast implementation: you don't need your own agreements
• Preferential rates: access to corporate negotiations
• Single invoice: simplifies accounting
• Less management: Envíame handles relationship with carriers

Disadvantages:

• Less transparency: you don't see exact cost breakdown
• Less control: you can't negotiate directly with carriers
• Implicit markup: Envíame charges margin on transportation
• Dependency: if you want to change, you lose rates

When it suits:

• You're starting in ecommerce (< 500 shipments/month)
• You don't have a team to negotiate with multiple carriers
• You prioritize implementation speed over cost optimization
• Your margin supports an intermediary

Many new online sellers begin their journey through a marketplace structure before developing their own logistics strategy, which makes the Distribution model a simple entry point.

Connect model: control with greater complexity

How it works:

• You use your own carrier accounts
• You pay Envíame only for platform use
• They invoice you separately: Envíame (platform) + each carrier (transportation)
• Published minimum: 10,000 shipments/month (although there are inconsistencies in documentation)

Advantages:

• Total control: you negotiate directly with carriers
• Complete transparency: you see real cost of each component
• Continuous optimization: you can renegotiate and change carriers
• Lower marginal cost: at high volume, you eliminate markup

Disadvantages:

• Greater complexity: multiple commercial relationships
• More management: reconciliation of multiple invoices
• Requires volume: difficult to negotiate well with < 5,000 shipments/month
• Entry barrier: minimum of 10,000 shipments (according to services page)

When it suits:

• You have significant volume (> 5,000 shipments/month)
• Team capable of managing multiple suppliers
• You already have good agreements with some carriers
• You seek aggressive cost optimization

The inconsistency of the 10,000 shipment minimum

Documented problem: Envíame's services page indicates "minimum 10,000 shipments/month for Connect", but the public pricing shows tiers from 1 shipment with billing minimums.

Possible explanations:

1. The 10,000 requirement applies to a specific package
2. Documentation is not updated
3. There's commercial flexibility case by case

Critical recommendation: If you're considering Connect with < 10,000 shipments/month, demand written confirmation of conditions and minimums applicable to your specific case.

Businesses using Envíame under either model must ensure they operate as a registered merchant with clear legal and tax compliance in Mexico, since carriers and platforms typically require verified commercial credentials for service activation.

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Common errors when calculating Envíame prices that destroy your margin

Error #1: Confusing price per label with total cost

Typical situation: You see "1.7 MXN per label" and assume that's your platform cost.

Problem: If you have 3,000 shipments/month, the 8,500 minimum makes your real cost 2.83 MXN per label, not 1.7.

Result: Your cost projection is 66% below reality.

Solution: Always calculate: max(volume × price, minimum) ÷ volume to get your real cost per label.

Error #2: Forgetting transportation cost in Connect

Typical situation: You compare "1.7 per label from Envíame" against "100 MXN per shipment from another provider" and think Envíame is 58x cheaper.

Problem: The 1.7 is only platform. You still pay transportation (50-150 MXN depending on zone) to carriers.

Result: Your real total cost is 51.7 - 151.7 MXN, not 1.7.

Solution: In Connect, always calculate: Platform cost + Average transportation cost to get comparable cost.

Error #3: Not considering dimensional weight in your product mix

Typical situation: You sell lightweight but bulky products (stuffed animals, decoration, footwear) without optimizing packaging.

Problem: Your "average weight" is 1.5 kg but your average dimensional weight is 5 kg.

Result: Your transportation cost is 3.3x higher than budgeted.

Solution: Do audit of 100 real orders measuring boxes. Calculate 80th percentile of DIM weight and use it in projections.

Error #4: Ignoring seasonality with monthly minimums

Typical situation: Your annual average is 2,000 shipments/month, within the 1-5,000 tier.

Problem: In valley months (800 shipments), you pay the 8,500 minimum. In peak months (4,000 shipments), you pay variable.

Result: Your real annual cost is much higher than 2,000 × 1.7 × 12.

Solution: Calculate month by month considering real seasonality, not just annual average.

Error #5: Not including returns in total logistics cost

Typical situation: You calculate only outbound. Your return rate is 15% (fashion).

Problem: Each return costs 60-80 MXN additional.

Result: If your average outbound is 75 MXN, your real cost is 75 + (0.15 × 70) = 85.5 MXN, not 75.

Solution: Correct formula: Total cost = (Outbound + Return_rate × Return_cost)

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How to calculate the real cost of Envíame step by step

Step 1: Define your real monthly volume with seasonality

Don't use just "annual average". You need:

12-month table:

• January: X shipments
• February: Y shipments
• ... through December

Identify:

• Peaks: Buen Fin, Hot Sale, high season
• Valleys: quiet months
• Average: but don't use it as only reference

Step 2: Choose model by volume and management capacity

Decision tree:

Do you have < 500 shipments/month average? → Distribution is probably better (less management, fast implementation)

Do you have 500-5,000 shipments/month? → Depends on your team and existing agreements:

• With team and own agreements → Connect
• Without team or agreements → Distribution

Do you have > 5,000 shipments/month? → Connect probably optimizes better (if you can manage complexity) → Or consider complete fulfillment (Cubbo) to eliminate all operation

Step 3: Calculate platform cost (Connect model)

Formula per month:

1. Identify tier by month's volume
2. Calculate: volume × price_per_label
3. Compare with tier minimum
4. Platform cost = max(calculated, minimum)

Valley month example (800 shipments):

• Tier: 1-5,000
• Calculated: 800 × 1.7 = 1,360 MXN
• Minimum: 8,500 MXN
• Cost: 8,500 MXN (10.63 per label)

Peak month example (4,200 shipments):

• Tier: 1-5,000
• Calculated: 4,200 × 1.7 = 7,140 MXN
• Minimum: 8,500 MXN
• Cost: 8,500 MXN (2.02 per label)

Step 4: Calculate average transportation cost

In Distribution model: Request quote with your real mix:

• % by zone (CDMX, ZM, north, south, extended)
• Weight and dimension distribution
• Priority service type

In Connect model: Use your negotiated rates with carriers and calculate blended rate:

Formula:

Average_transportation_cost = 

  (% CDMX × CDMX_rate) + 

  (% ZM × ZM_rate) + 

  (% North × North_rate) + 

  (% South × South_rate) + 

  (% Extended × Extended_rate)

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Example:

• 40% CDMX: 60 MXN
• 30% ZM: 75 MXN
• 20% North: 90 MXN
• 10% Extended: 130 MXN

Average = (0.4×60) + (0.3×75) + (0.2×90) + (0.1×130) = 76 MXN

Step 5: Add return cost

Formula: Return_cost = Return_rate × Average_return_cost

Example:

• Return rate: 12%
• Average return cost: 65 MXN
• Return cost per order: 0.12 × 65 = 7.8 MXN

Step 6: Calculate total cost per order

Connect model:

Total_cost = Real_platform_cost + Transportation_cost + Return_cost

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Valley month example (800 shipments):

= 10.63 + 76 + 7.8 = 94.43 MXN per order

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Peak month example (4,200 shipments):

= 2.02 + 76 + 7.8 = 85.82 MXN per order

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Difference by seasonality: 10% just from monthly minimum effect.

Step 7: Project total annual cost

Sum the 12 months considering seasonality:

Template:

Jan: 1,200 shipments × real_cost = X

Feb: 900 shipments × real_cost = Y

...

Dec: 3,500 shipments × real_cost = Z

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Annual total = X + Y + ... + Z

Real average = Total / Total_annual_shipments

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This average is comparable with other alternatives.

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Alternatives to Envíame: the value of a specialized 3PL

The structural limit of management platforms

Envíame, as a multicourier platform, optimizes shipping management but doesn't solve:

1. Storage: you still need a warehouse
2. Personnel: picking, packing, inventory control
3. Processes: receiving, preparation, packaging
4. Returns: structured reverse logistics
5. Scaling: when you grow, your infrastructure must grow

Result: Although "price per shipment" drops, your total logistics cost (warehouse + personnel + shipping) remains high. 

Many logistics companies in México City offer hybrid solutions that combine storage and fulfillment, helping brands bridge the gap between simple shipping management and complete operational outsourcing.

What is a 3PL and how it changes the equation

A 3PL (third-party logistics) like Cubbo assumes all your logistics operation:

• Storage in strategic centers
• Inventory receiving and organization
• Professional picking and packing
• Automatic selection of best carrier
• Coordinated shipping
• Structured return management

The key difference:

With platform like Envíame:

• You manage warehouse, personnel, processes
• You use platform to optimize shipments
• You pay: warehouse + payroll + software + transportation

With 3PL like Cubbo:

• The 3PL manages all operation
• You focus on sales and marketing
• You pay: all-inclusive fulfillment with predictable costs

When to migrate from shipping management to complete fulfillment

Clear signals:

Stay with management platform if:

• < 100 orders daily
• Optimized warehouse with available space
• Stable logistics personnel
• Don't plan to grow >50% in 12 months
• Your margin is very tight

Migrate to complete fulfillment if:

• > 100 orders daily or growth projection
• Warehouse saturated or expensive
• Constant personnel turnover
• You need competitive speed (same-day, 24-48h)
• You seek packaging personalization
• You want to focus on growth, not logistics
• High return rate without structured processes

Brands that rely on social media or influencer-driven channels increasingly turn to direct sales fulfillment in Mexico to manage growing order volumes with minimal overhead while maintaining speed and customer experience consistency.

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Why Cubbo is the best alternative to control logistics costs

Complete fulfillment vs shipping management only

Envíame: Platform to manage carriers and generate labels. You need warehouse, personnel, your own processes.

Cubbo: Assumes all logistics operation. You eliminate your own infrastructure, focus on growth.

Predictable costs vs constant variability

With Envíame:

• Monthly minimums that penalize valleys
• Variable cost by dimensional weight
• Carrier surcharges for extended zone
• Multiple invoices (in Connect)
• Constant operational management

With Cubbo:

• Transparent all-inclusive model
• Storage by real space used
• Picking and packing per order
• Shipping with consolidated corporate rates
• No surprises for fuel, DIM or zones

Result: Precise financial projection without unpredictable variability.

Speed that generates more conversion and margin

Cubbo times:

• Same-day in CDMX: orders before 12pm
• 24-48h national: main cities
• 1.3 days average: all zones

Business impact:

• Higher conversion from fast promise
• Lower abandonment of cart
• Higher repurchase from superior experience
• Possibility to charge premium for urgency

Elimination of own infrastructure

Costs eliminated with Cubbo:

Warehouse:

• Rent: 40,000-120,000 MXN/month
• Services: 12,000-25,000 MXN/month
• Equipment: 250,000-600,000 MXN initial

Personnel:

• Coordinator: 25,000-40,000 MXN
• Operators (3-5): 50,000-80,000 MXN
• Benefits and turnover: +35%

Software:

• WMS: 6,000-18,000 MXN/month
• Label management: 3,000-8,000 MXN/month

Total eliminated: 150,000-300,000 MXN monthly depending on scale.

Personalization without operational complexity

Cubbo allows branded packaging:

• Boxes with your brand design
• Inserts and promotional materials
• Personalized messages
• Gift options

Benefit: Brand building in every delivery without managing packaging suppliers or additional processes.

Automatic multi-carrier optimization

Unlike being limited to a set of carriers, Cubbo uses real-time optimization:

• Automatic selection of best carrier by route
• Corporate negotiation with all major ones
• Balance between speed, cost and reliability
• Without needing to manage multiple relationships

Result: Best carrier per shipment without management from you.

Fintech startups and subscription-based businesses can also benefit from fulfillment in Mexico for fintech models that integrate financial control, compliance, and automated reconciliation of orders, aligning with both operational efficiency and regulatory precision.

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Frequently Asked Questions (FAQs)

What's the difference between Distribution and Connect from Envíame?

Distribution: You use Envíame's accounts with carriers. They negotiate rates and invoice you final price (platform + transportation included). Minimum: 100 shipments/month. Suits if you're starting and don't have your own agreements.

Connect: You use your accounts with carriers. You pay Envíame only for platform, and carriers for transportation (separate invoices). Published minimum: 10,000 shipments/month, although there are inconsistencies. Suits if you have volume and good agreements.

Key difference: Distribution is simpler but less transparent; Connect gives total control but requires management of multiple providers.

How does the billing minimum work in Connect?

The billing minimum is the minimum monthly charge you pay even if you don't reach the calculated volume.

Example (tier 1-5,000):

• Price per label: 1.7 MXN
• Monthly minimum: 8,500 MXN

If you do 3,000 shipments:

• Calculation: 3,000 × 1.7 = 5,100 MXN
• Since it's < 8,500, you pay 8,500 MXN
• Real cost: 8,500 ÷ 3,000 = 2.83 MXN per label

Rule: You always pay the greater between (volume × price) and minimum.

Does the price per label include transportation?

NO in Connect model. The price per label (1.7, 1.64, 1.6 MXN) is only for platform use. You pay transportation separately to carriers according to your agreements.

YES in Distribution model (generally). They invoice you final price that includes platform + transportation, although not always with transparent breakdown.

Conclusion: In Connect, your total cost is platform + transportation + returns. Don't compare just "price per label".

What happens with seasonality and monthly minimums?

Monthly minimums penalize low-volume months, creating cost variability.

Example:

• Average: 2,000 shipments/month
• Valley month: 800 shipments → you pay minimum 8,500 → 10.63 MXN/label
• Peak month: 4,000 shipments → you pay 4,000×1.7=6,800 → 1.7 MXN/label

Impact: Your cost per label varies 6.2x between months, even using the same service.

Solution: Project costs month by month considering real seasonality, not just annual average.

When should I use Envíame vs migrate to complete fulfillment?

Use Envíame (or similar platform) if:

• < 100 orders daily
• You have optimized warehouse
• Stable logistics personnel
• Don't plan to grow aggressively
• Your margin supports operational management

Migrate to fulfillment (Cubbo) if:

• > 100 orders daily or projected growth
• Warehouse saturated/expensive
• Personnel turnover
• You need competitive speed
• You want packaging personalization
• You seek to eliminate complete logistics management

Cost analysis: Sum: warehouse + personnel + software + shipments + management time. Compare against 3PL's all-inclusive model. Typically, with >100 orders/day, complete fulfillment reduces total cost while improving service.

How does dimensional weight affect final cost?

Dimensional weight can multiply your transportation cost if you use inadequate packaging.

Formula: DIM Weight (kg) = (length × width × height in cm) ÷ 5,000

Example:

• Product: 1 kg
• Box: 40×30×25 cm
• DIM: 6 kg
• You're billed for 6 kg, not 1 kg

Cost impact: If your rate is 12 MXN/kg:

• With actual weight: 1 × 12 = 12 MXN
• With DIM weight: 6 × 12 = 72 MXN

Difference: 600% increase just from packaging.

Solution: Optimize box dimensions or use fulfillment that handles this professionally.

What should I ask before contracting Envíame?

Critical questions:

1. Model and requirements:
   
   
   
   • Distribution or Connect for my volume?
   • Real minimum of monthly shipments?
   • Permanence or cancellation penalty?
2. Cost structure:
   
   
   
   • Exact price per label in MXN?
   • Monthly billing minimum?
   • What exactly does the price include?
3. Transportation (if Distribution):
   
   
   
   • Rates by geographic zone?
   • How is dimensional weight calculated?
   • Surcharges for extended zone, fuel, etc.?
4. Returns:
   
   
   
   • Cost per return?
   • Process included or extra module?
5. Billing:
   
   
   
   • What happens if I drop volume one month?
   • How are unused labels handled?
   • Transparent breakdown of charges?

Get everything in writing before signing.

If your brand seeks to eliminate the complexity of managing multiple carriers, reduce total logistics costs, and improve delivery speed without managing warehouse or personnel, talk to a Cubbo specialist and discover how our complete fulfillment can transform your operation while reducing costs and improving customer experience.

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